Self-Promotion For Actors

The subject of self-promotion for actors is crucial to the success of an acting career. The problem is that so many actors are at a loss for how to get their work seen. Here are 29 ideas to make you think about what you could be doing to get the industry recognition you deserve.

1. Submit to casting web sites.

2. Find a talent agent.

3. Hire a publicist (when you are ready).

4. Seek out a personal manager.

5. Start a production company.

6. Start a theatre company.

7. Start your own web-based business that has to do with acting, hosting, commercials, etc.

8. Do regular mailings to casting directors, agents and production companies.

9. Do drop-offs.

10. Go to organized meetings with casting directors and agents (such as Actor’s Connection or The Network NYC).

12. Go sign up to do stage readings.

13. Build (or have built) your own actor web site.

14. Write thank you cards after auditions.

15. Use post-cards to keep casting directors informed, as well as production companies and agents you would like to know or who you do know, about acting work you have done recently.

16. Go to reputable schools/study with reputable teachers.

17. Take a workshop with a casting director or agent you would like to know.

18. Go to industry events.

19. Go to industry forums.

20. Study successful actors and how they promote themselves.

21. Find out who your customers are and what they want!

22. Participate in industry showcases.

23. Participate in the Manhattan/LA Monologue Slam.br>
24. Follow the advice given by Brian O’Neil in his book Acting As A Business: Strategies For Success.

25. One of my favorite self-promotion for actors tips is to become a point of reference in the industry. How? Well…how many different ways are there for you to stand out?

26. Learn how to network!

27. Get a job doing something that is related to the acting industry , so that you learn and meet the right people while you earn.

28. Sign up with ImdB, when you have enough material.

29.Team up with other actors and write a play, put it up and invite people to see it.

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Hi Tony
I would like to thank you for helping me with the monologue question I asked in October 2007. I went to the auditions for a Drama course and I am happy to say that I have been accepted as a first-year student at the Tshwane University of Technology. Please keep on sending me those newsletters and let me know where I can find books that will help me in my acting career. Thank you once more. Have a blessed day.
Sincerely
Edward Thaba -South Africa

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Hi,
I was wondering if there is anything established like actingstartup.com in the U.K. because you are amazing and I have learned loads...
Thank You.
Nadine., Newcastle, UK

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Dear Anthony,
Just wanted to thank you for bringing me in to [audition for the video], meet you and chat this Saturday. I was really excited to hear about your working on actingcareerstartup.com and even took a look at it today - it's awesome! You are very well-spoken, knowledgeable and enthusiastic, and it shows through the work that you do! I hope our paths in the industry will cross again and really enjoyed meeting you. Thanks, again and best wishes with your very important work!
Warmly,
Gretchen, NY, NY

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Hey Tony, thanks for the info, yours by far is the most useful, I am 30 years old, and I myself always (secretly) wanted to be an actress, but I never knew where to begin, so thank you. You have given me hope!
Ana C., Tampa, FL

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Hi, I’m John.
You answered a question for me about two weeks ago about how to write my cover letters…I want you to know your advice was helpful. I got called in for a part as an extra in my first movie! It’s not big, but it’s my first one! Thanks for your help!
John, San Diego, CA